Want vs Need (Again)
I have previously posted about the challenge of selling walking sticks to people who may need one but do not necessarily want it. This...
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The Walking Sticks Blog
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- Aug 1
- 1 min
Business 101 revisited.
Want vs Need - the problem that hinders walking stick uptake and is a significant flaw in the modus operandi of this business. Unless......
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- Jul 25
- 2 min
A Cliff or an Ambulance
It struck me that there is a similarity between the use (or non-use) of walking sticks and various other health or injury-related...
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- Jul 20
- 2 min
Business 101- Want vs Need
Recently, I tuned in to a business podcast where the guest stressed the importance of creating products or services that people want...
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- Jun 15
- 1 min
Understanding the difference between Price and Value
Price is what we pay, but Value is priceless! It's all about how something truly matters to you. When it comes to choosing the right...
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