The Walking Sticks Blog

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Aug 201 min read

Want vs Need (Again)

I have previously posted about the challenge of selling walking sticks to people who may need one but do not necessarily want it. This...

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Aug 11 min read

Business 101 revisited.

Want vs Need - the problem that hinders walking stick uptake and is a significant flaw in the modus operandi of this business. Unless......

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Jul 252 min read

A Cliff or an Ambulance

It struck me that there is a similarity between the use (or non-use) of walking sticks and various other health or injury-related...

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Jul 202 min read

Business 101- Want vs Need

Recently, I tuned in to a business podcast where the guest stressed the importance of creating products or services that people want...

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Jun 151 min read

Understanding the difference between Price and Value

Price is what we pay, but Value is priceless! It's all about how something truly matters to you. When it comes to choosing the right...

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New Zealand handmade Walking Sticks